why do i need a website for my business

If you are in a business to business market my guess is that you may only need one sale to make your website investment worthwhile. And you can make it look exactly the way you want, with your own logo and company branding. It also extends your reach to anyone in the world. Research by YellowPages and LSA found that, on average, consumers use approximately three sources before making an individual purchase decision, and 30 percent automatically strike a business from consideration if they don’t have a website. It requires a lot of processes and daily tasks. Your customers expect you to have a website. Your customers aren’t “computer users”? Top 5 Reasons Your Business Can Benefit from Custom Mobile Apps - Deforay Blog . After this time (and oftentimes before), they’ll leave. In fact, in 2018, 75 percent of people admit to making judgments on a company’s credibility based on website design. A website can cost anywhere from free to upwards of 100 grand. Why is it so important? Does my company really need a web site? Drupal: While Drupal is more advanced, it’s an excellent alternative to WordPress. So, you think you don’t need a website because you’re on Facebook. A good business website gives people opportunities to intereact with your business, such as by requesting a free quote, scheduling an appointment, emailing your business, or even just looking up your address and phone number. Your potential customers can find out about you and any of your products online. Fundamentally, an ecommerce site makes unlimited prospects and new markets to investigate and develop, for new deals and income openings. For instance, a study by comScore Canada found that Canadians spend an average of 36.3 hours browsing in one month's time, while Americans spend 35.2 hours online … If you want them to choose your company, you need to be found online—meaning you need a website. The average B2B buyer now makes an average of 12 online searches before interacting with a vendor’s website, and they are already 57 percent of the way through the buying process before they want to speak with a sales representative. Having your own domain name, website and email addresses will give you and your business a more professional look. This business does not need a website. A full 75 percent of B2B buyers say digital website content significantly impacts their buying decision, and 62 percent say they can finalize their purchase selection criteria based on a website’s digital content alone. You can build an online community with recipes, blogs, and places to get local produce. A web hosting company makes it possible for your website to be accessed by everyone on the web. Do … User reviews and comments on other websites are great, but shouldn’t you have the final say about how your company is presented to the public? Having a friend or family member make your website is like trusting a handyman to lay the foundation of a skyscraper. If you are a business owner, you need to have an internet presence. There’s a reason so many companies invest in a website with search engine optimization (SEO): 97 percent of people go online to find a local business, and 93 percent of online experiences begin with a search engine. Because hopefully, you will see, that your competitors can and will overtake you if you won’t be careful. Back to Basics: Why Do I Need a Website for My Business? Why do I need a website for my business? Look—your website is your number one marketing asset. We will breakdown each of these reasons in order to make sure you understand the importance of a website for your small business. A simple yes or no… is not that simple. The telephone was a disruptive new technology in the late 1800s and changed the way consumers did business. Great, so is every other business in America. Enter your website to see if you could benefit from SEO. Believe it or not, there are 3.5 billion searches on Google per day, and at this very moment, there is someone in your area online and searching for your exact service. No matter what social media service customers prefer, they can always find your website in the same place, available to everyone. With a … If you are a business owner, you need to have an internet presence. So if your business doesn’t have a website, we recommend you to get one because today’s digital-savvy customers may look elsewhere. So, do I need a website for my business? Those experts who say you don’t need a website unless you’re an online business or an ecommerce business (like this lady)? SquareSpace: This is excellent for beginners and ecommerce. In fact, 75% will judge your credibility based on your website design. Combine that with the fact that 93 percent of online experiences begin with a search engine—you do the math. You need a website even if you have a Facebook page. Modern professional business website is not a trend these anymore, it’s a must have element for a successful business. Here’s what goes into the cost of a website: When starting out in web design, the first concept you need to understand is website ownership. Whether your company is a start-up or has been operating for many years, it is an essential, part of being a successful business. But the business experts I talked to recently say small is cool with customers, too. So you want your website to make you look big. Does your business need more than one website? Why do I need a website for my business? Here's what to do instead. For example, if you choose to DIY with a platform like SquareSpace, you’ll pay a low monthly fee to lease a spot on their platform. The one that already have – share their success stories. Home; Work; Services ; … What this business owner is forgetting is that “computer users” aren’t just people using desktop computers. Another compelling reason your business needs a website? As people switch from one tool to the next, your website acts as an anchor. It’s best to get your foot in the door with digital now in the event that it’s necessary in the future.”. Look, in 2019, you need a website. THE LEADER IN HOME SERVICES MARKETING Let’s Talk, Partnering With Local Businesses In the Trades. There’s a business case for it. The restaurant was located right on the waterfront overlooking Chincoteague Bay. Almost all the businesses surveyed said they planned to have a website by the end of the year. In today’s day in age, most business owners understand the significance a website plays in the growth of your business, but every now and then I run into the questions, “Is a website worth it?” Or “Why do I need a website? You can become not only a local favorite, you can gain popularity nationwide and turn your brand into a product all its own. It’s what we use when we want a one-off landing page campaign or a microsite campaign. Complexity of design – The more customized your website is, the more expensive it is, 56 percent of businesses are doing better than yours, You still have a chance to beat 44 percent of them if you get a website now. Importance of a Website for Sales. Here's Why You Should … We let you know. With Jimdo. Today you can have a website for pretty much anything—from crowdfunding campaigns to pet hamster fan pages. Need a little more convincing? People visit your website when they want to know something or do something. As more and more consumers realized they could find what they needed online faster and more effectively than a phone book, behavior shifted away from using the printed directory. First, you’ll always be dependent on the social media platform you choose. If you still need convincing, here are the top reasons it’s important for your business to have a website: Credibility. Get a website—it doesn’t have to be fancy and expensive, but it needs to exist, and it needs to be able to be found by search engines. A LOT goes into having an optimized website—SEO optimization, file compression, responsive design, schema markup, etc.—and if it isn’t built on the right foundation, it will likely topple over. Get feedback from your customers . These are misconceptions, a website can increase sales, promote your business … In case you think your … A recent Capital One study found that only 56 percent of small businesses say they have a company website. Oh, how wrong that business owner is. In surveys, many business owners say they don’t have the skills, the time, or the money to build a website. Or maybe you think because you don’t use a computer, neither do your potential customers. The more optimized this site is for search engines like Google, the more chances you have to reach new consumers. Portfolio. The large majority of our clients aren’t ecommerce, and each one of them has seen considerable revenue growth from having a website. … And that direction is: Yes, you absolutely need a website for your business. Why you need a Domain Name. Contact us for complete details. While making the determination, you want to consider that a web site is multi-functional, and is a communication tool — not an advertisement. A business website is the online representation of your brand. Yup. You should have a marketing strategy set up that will help you convert visitors to your leads and new clients. It may be the case that there’s a valid business reason for wanting to maintain multiple websites. If you have a business, you should have a website. Are you part of this group? Website for small businesses. The first reason why small businesses need a website, even if your business has five employees or less, is because that's where so many of your potential customers are for so much of the time. According to LSA’s (Local Search Association) April 2017 report, “The Digital Consumer Study,” 63 percent of consumers primarily use a company’s website to find and engage with businesses. Consumer behavior changes over time to adapt to modern technology, and consumer behavior has changed to adapt to the digital age. But there are some problems with this strategy. WordPress, as an example, charges $14.99 per year for your domain name. Need help setting up your small business website? If you need help, give us a shout—we have a wide range of website design packages for every budget, and we’d be happy to walk you through your needs. First, a website provides your business with an online presence. Good business websites do a solid job of giving customers the information they need, but it is usually done so in a one-way manner. It Will Give You a Positive ROI. I went just before lunchtime in the dead of winter on a weekday. If you tried starting a website years ago, you might have some bad memories from the experience. So, let’s start out with a quick overview … Design – Some designs are free, other cost money. Make the Right First Impression with Professional Web Design. And that's true...if you're building an e … A website makes you look more reputable and trustworthy, 5. Fast-forward to 2019, and the number of consumers that go online to find a local business has jumped to 97 percent. We recommend you use GoDaddy. Do not let a price tag deter you from creating a website. Here are 7 benefits to having a website for your small business. Your website is often your customers’ first impression of your brand. Video Portfolio; Services. Websites cost much less than they have in the past and give you a wider reach than regular advertising. Most of surveyed business owners that still haven’t created a website for their company stated that they are planning to get one by the end of the year. I hear this mostly from business owners in the B2B, industrial, and manufacturing industries. Then some asked for sandwiches, so we provided that. Learn to set up a WordPress site from start to finish ». You should interact with your audience on social media and bring them to your website. Later they wanted a few tables where they could sit and chat while they ate their sandwiches, so we got tables and chairs and began doing lunches. Having a web hosting account is very important in order to get a website hosted. It also includes people browsing websites, social media, and apps on mobile devices. Consumers—even B2B buyers—still need to find you, learn about you, and trust you because they buy from you. There’s often no room to ask questions, comment on content, or start a conversation. Another reason for a business to register a domain … The second reason your business needs a website is because it creates a channel for customer engagement. Yes, your website is your flagship, but you need to get your brand to where your potential customers are. Then we didn’t have enough room so we added the screened in porch for the summer. Ever wondered whether your business needs a website or not? Learn more about creating an Unbounce website ». A website makes you look professional. I’ve listed the most common objections below, and our typical responses. And if you are still in doubt why small businesses need a website, this one will help you realize you do need one. I figured business would be slow and I could chat briefly with the owner. No … Why does my business need a website? However, the times, they are a changin'. Top 5 Advantages of Automating Your Business - Deforay Blog. Americans spend on average 23.6 hours online per week and are on their mobile devices for up to five hours per day. Now that it’s January, we thought we might be able to close one day a week and get some time off. Asking yourself ‘Why Do I Need A Website’? This is a HUGE misconception a lot of people have. When you take your business on the web, its range extends. Today, it couldn’t be more different. If you don’t have a website, leave us a comment and tell us how you are doing business. And, if you don’t want to deal with the headache of shipping, you can use Jimdo’s local pickup option so that customers can buy your products online and pick them up curbside or in-person. Look, anyone who tells you your business doesn’t need a website is just plain wrong. By 2011, 70 percent of all Americans rarely or never used printed phone directories. Online sales were on the rise even before COVID-19 kept everyone stuck at home. 2: Your Business Will Gain Credibility . Every expert will tell you you must have a website to capture leads. In this article, I will try to convince you why your business website needs a blog and then finish off with a few pointers on how to get started. So, in this article, I’ll cover: If you’re ready to unlock your company’s success and get started with a lead-driving website, you can contact us here. Within a week of the last Facebook algorithm update, organic reach plummeted lower than it was already. Unless you’re happy handing over customers to your competition, then you need a website. There are good reasons to have multiple sites... and even more reasons why you shouldn't. And guess what? But for some reason, an estimated 30-40% of small businesses have been slow to get online. Consumers are learning to be pretty savvy when they research online. Word of mouth and my Facebook does just fine for generating leads.” Typically I will do my best in the spur of the moment to educate on why your … More than $256 billion were spent by internet shoppers in 2011. It is just a little part of doing business but it can make your business seem more legitimate to your clients. 25. Why Do I Need a Website? Why i need a website for my business? A lot of Wix websites are built on Flash technology (they’re trying to push HTML5 now so they do have that capability now), which is the enemy of web prosperity. If that were my client, here’s what I would have said: “A website doesn’t need to be built for the purpose of adding new customers. All information is subject to change at any time without notice. Algorithms change, rules change, and what’s working one day might not work a few weeks from now (as many businesses who depended on Facebook have recently learned). You can find new local customers near you. of the questions above without the user needing to scroll down the page at all. With these, you’re looking at an investment of a few thousand dollars. It simply not true. With the increasing digital trends, more and more people are searching online for things they want. Do you have a business and don’t have a website? Like many small business owners, you may ask “why do I need a website for my business”?. Here are 7 benefits to having a website for your small business. Here you will find interesting information about founders and start-ups, current trends and exciting stories from other Jimdo users as well as great website tips on design, shop, SEO and more. Thankfully, we live in an age where hiring an affordable web designer to craft a custom website is simple. How many sales do you need to generate to pay this back? Now that you know the answer to the question – what is a blog website – it’s time to talk about how a blog can help you grow your business. Another reason to have a website for your small business is that if you have a brick-and-mortar store, investing in building an online presence such as an ecommerce website can increase your offline store’s profits thanks to the growing popularity of webrooming, where customers research items online before purchasing them in-store. The chances of your website generating more than a handful of customers over the course of five years is almost guaranteed given websites are about the #3 source of new customers for the average small business. One of the main reasons you should have a website for your business is to increase your organization's credibility. As previously mentioned, the vast majority of customers search online to find local businesses. If you said yes, it’s almost as if your business doesn’t exist. Only you can determine if your company needs a web site. So, if you want to bring some of this online traffic to your own business, you need a website to drive that traffic back to. Another great reason as to why having a website is important is that is will give you a positive ROI. Any individual, business or organization planning to have an Internet presence should invest in a domain name. I saved this one until the end. Why Is a Website Important for Your Business? It’s extremely easy to use and is easy to transfer to a more robust platform when you’re ready. It costs just pennies to get started with a web presence, and quite frankly, you’d have to be insane not to get one. Check out our Beginner’s Guide to Customizing Your Jimdo Website for more ideas! We’ve never advertised and we’re tired. It creates a two-way conversation with customers, leads and industry peers. Beginner’s Guide to Customizing Your Jimdo Website, 75% will judge your credibility based on your website design, catch those visitors when they’re right in your neighborhood. The information on this website is for informational purposes only; it is deemed accurate but not guaranteed. They’re upfront about website ownership, and the structure of the websites is extremely user-friendly and adaptable. I Need a website for my small business. Grow Your Identity as Well as Maintain Consistency. Your business needs a website because it provides additional details about your company that will boost exposure and visibility. Google and … But we can’t. Not only that, but half of all B2B customers today also expect a supplier’s website to be a helpful channel and more than a third expect the site to be their most helpful channel. To do that you need a website with a blog, social medi… Web hosting is basically the space that you buy on a web server to store your website files. A website also shows that you are open for business during a time when there is a lot of uncertainty. Here’s why: Statistics have shown that about 2.2 billion people used the internet in 2011 – nearly a third of the earth’s population. At Blue Corona, small business success is our middle name. According to the National Restaurant Association, 83 percent of Americans look up dining locations, directions and hours of operation on their smartphones or tablets. While for some, owning a website may seem like an unnecessary cost. In this modern era, people and companies are on the internet for information. This is the most common objection we hear from small business owners. Reason #1 – Online brochure. We provide custom web design solutions A website is more affordable than traditional advertising, 6. A lot of small businesses dig themselves in a hole because they don’t know the jargon of web contracts. Maybe you already have a Facebook page and some pretty good reviews on social media. We WANT you to succeed. It has website templates you can choose or you can build one from scratch on your own. It can help supplement your income when you’re closed in-person and attract new customers who will now be able to find your services and products via Google and other search engines. The majority of companies that don’t have a website say it’s because their industry isn’t online. Then came the world wide web and a new disruption to the commercial status quo: the digital transformation. If you don’t have a website, it sends a message that your business is stuck in the Dark Ages, that you’re not open anymore, or that you’re not interested in finding new customers—and those are certainly not messages you want to send! They might be huge international companies, where the separate domains serve totally different business … People loved the porch so much that we winterized for the colder months. Now more than ever, customers want to be able to find information about you from your company website. It’s been a long time since a website for business was something secondary or was only about the image. More power to you. This is one of the most important and overlooked reasons as to why every small business needs a website. Changes happen often and that adds more confusion when searching for the right answers. Companies spend millions creating brochures and distributing them. Online Presence. It is easy to see why it is so important for every company to have a business website. The team vigilantly stays on top of the latest in digital marketing, bringing you the top insights with expert commentary. In 2018, people spent 50 million fewer hours on the platform than they did in 2017. Being a business owner is stressful enough without the added pressure of creating a website. Having a website for your company instantly creates an official presence on the internet, so that you don’t have to depend on others speaking for you. We do not recommend you attempt to DIY on this platform. Here are some other reasons why your business needs a website: Great advertising and targeting possibilities Compared to any offline method, you can reach practically any target audience around the world, either general or very specific. July 14, 2014 . Don’t have time to read the whole guide right now? Customers now expect businesses to have websites, 2. You have 10 seconds to leave an impression on website visitors and tell them what they’ll get out of your website and company. Another bummer? But is purchasing an ad in ever-shrinking and increasingly expensive directory the best use of funds, especially if you’re trying to cut business costs? Ten reasons why you need a website for your small business 1. That means that visitors are engaging with your blog posts in a different way than they are your main site pages. Hopefully, by now you’ve realized that the question isn’t “do I need a website for my business”, but “can I afford to not have a website in the digital era”. You may believe your business cannot benefit from having a website or that a website is not within your budget. If you’re a small business owner who is still on the fence, read on! There are exponentially more options for a user to get your business information from a website versus … Be careful, however—you typically do not “own” your website on SquareSpace, you lease it. If one sale is not enough, it is probably only a handful. On the other end of the spectrum is a completely custom website from a professional website design company tailored for your business needs. Just because you’re not ecommerce does not mean you don’t need a website. Is there a reason why this information cannot appear together? It can if it’s optimized for search. Of course, my findings pointed towards the fact that I need a website to successfully run my business. Hosting is charged monthly and typically costs $7 and up. Unbounce: Unbounce is great for small projects and single web pages. You don’t need extensive coding or … It’s been a long time since a website for business was something secondary or was only about the image. For example, a website for health services will have completely different components and markup than a website for the HVAC industry. I finally said, ‘Do you think a website is something you’d be interested in hearing more about?’, This was her reply: ‘We opened this place as a bait and tackle shop. A website isn’t just for finding customers across the globe—it’s an essential tool for attracting local customers too. Here are a few reasons why you need a professional website for your business. Learn more in The Hartford Business Playbook. “Do I need a separate Facebook Page for business?” …and the answer is… it depends. Why do I need a website? Okay, you are now probably wondering, why did this guy just add online presence. That idea is changing quickly though, especially as coronavirus makes in-person business more difficult. Open all day, every day. Things to consider when marketing online. People are more likely to do business with a company they trust, and a website is the first place they go to check for credentials, reviews, and awards. Why do you need a website for your business and how much it will cost depends on a variety of factors. Did you know that having a website can help you beat the Goliaths in your industry? Without one, you are essentially just handing them money that could be yours. There’s a reason so many companies invest in a website with search engine optimization (SEO): 97 percent of people go online to find a local … It made perfect sense—the majority of U.S. households used the directory on a daily basis. Here are the top 4 reasons. One of the benefits of having a website for small businesses is to be where your consumers are. If you don’t have a mobile-friendly website, you’re missing out on an opportunity to catch those visitors when they’re right in your neighborhood. The final verdict. It made perfect sense—the majority of U.S. households used the directory on a daily basis. So even if you don’t think of yourself as an “ecommerce” business, you can still use an online store to benefit your offline business. A professionally designed, lead-catching, sales-increasing, brand-differentiating website. Here’s an excerpt: “Recently I went to a popular restaurant in a tiny Virginia town to try and sell the owners a website. If you are in a … We’re too busy. While some businesses may not need a website, having one will almost never hurt. You can control information and branding, 3. Why I Need a Website. The identity of any brand is a crucial aspect, especially in the increasing competition. What if they’re in a hurry and want to order quickly and leave? By the 1930s, advertising in the Yellow Pages was standard operating procedure for most businesses. Choosing whether or not to … Beware, though—if you have a bad website design, it won’t help you at all. As a matter of fact, I came to the realization that websites are not only recommended but they are actually a necessity for businesses. Q: My business is very small, just me and two employees, and our product really can't be sold online. Many small businesses who don’t have a website still rely on Yellow Page ads or traditional advertising to get their name out there. View more blogs by Blue Corona.

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